Teamsmarketing teams
Product content management, written per channel from one record.
Titles, descriptions and claims live on the same governed record as the attributes. Correct a line once and every channel follows.
- One source of wordsBehind every channel
- Refused on writeWhen a claim breaks a rule
- Written per marketFrom the same record

Where the content team's week actually goes
Where the work goes when product data has no single home.
4 gaps one governed record closes
The same product is described again for each destination, because each destination holds its own copy of the words.
A launch waits on copy for one channel while the rest of the catalog is ready to go live.
Brand rules are enforced by proofreading, so an off-brand claim is found in the wild rather than refused at the write.
A model-written answer about your product quotes content you corrected on your own site two seasons ago.
Write the brand once. Shape it per destination.
Qooly keeps the words with the product. Titles, descriptions, bullets, attribute values and localized variants belong to one governed record, and each channel receives the shape it requires rather than its own content library. Your brand voice, banned words and claim rules are enforced on every write, including the ones AI makes, so anything off-brand is held for review instead of being discovered after it published. Agent Flow writes and completes what is missing, infers attributes from product imagery, and Sync carries approved content to every destination, which means marketing stops being the bottleneck between a ready product and a live one.
- 01
Brand voice as a rule, not a review step
Tone, banned words and claim boundaries are modeled in the platform. A generation that breaks one is refused and held, not flagged after the listing is live.
- 02
Content shaped per destination
Titles, bullets and descriptions are produced in the form each destination expects: your own storefront, a marketplace listing, a Google Shopping or Meta Shops feed, a TikTok Shop page, a wholesale catalog.
- 03
Attributes read from product imagery
Agent Flow extracts details from the photography you already have and completes the fields a description depends on, so copy is not blocked on a spec sheet that never arrives.
- 04
Localized for the markets you sell in
Content is written for each market from the same record, with market-specific claim rules applied, rather than translated out of a channel's own copy of the product.
- 05
One correction, every destination
Changing a claim or a name changes it in the record, and Sync carries it to every connected channel in that channel's format. No reissued export, no second content library.
- 06
Quotable by AI assistants
Product research now begins on assistant surfaces, and they read structured attributes. Governed content keeps what a model says about your product aligned with what you publish.

- Agent FlowEnriching & publishing
- Agent SyncSyncing every channel
What changes once Qooly is in the path.
Each agent owns a part of the path.
- Enriching & publishing
Agent Flow
Flow maps incoming data to your catalog schema, validates it against your rules, enriches what is missing, routes anything needing a decision to the right approver, then releases it the moment it passes.
- Syncing every channel
Agent Sync
Sync distributes approved product data, pricing and digital assets to every connected destination in the format that destination requires, and retries what fails instead of dropping it.
See it on your own catalog.
Your systems connected, your rules applied, your channels published. No slides.